Monarch flies high at Hollis Sponsorship Awards 2008

Monarch triumphed at the Hollis Sponsorship Awards 2008, topping the ‘First Time Sponsor’ category for its flyKandi with Monarch campaign.

Head of PR and communications at Monarch, Jo Robertson commented, “The teams at both Monarch and Hed Kandi are delighted to have scooped the title of First Time Sponsor at the Hollis Awards this year. The award is the culmination of a fantastic campaign which captured the imagination of customers and staff alike. It is the first time that an airline and a club brand have joined forces and the partnership has demonstrated how a brand can successfully target a new segment through effective activation of a sponsorship campaign.”

Monarch retain 'Airline of the Year - Leisure' award for 2007

At the 2007 Travel Trade Gazette awards held in Old Billingsgate, Monarch retained the prestigious 'Airline of the Year - Leisure' award after being crowned with the title last year.

The panel of 37 judges made up of travel industry experts judged that Monarch was worthy of retaining the award, triumphing over a number of other nominated airlines including Thomas Cook Airlines and Virgin Atlantic.

Short Breaks and Holidays Travel Award

Monarch have been voted the winner in the category 'Airline offering the best overall short haul product and service' in the Short Breaks and Holidays Travel Awards 2007. This award is voted for by travel agents and Monarch emerged as the outright winner, seeing off some very stiff opposition from other large airlines.

New Media Age (NMA) Effectiveness Awards 2007 - Commended in Travel category

In June 2007 Monarch was awarded a commendation in the travel category of the prestigious and highly regarded NMA Effectiveness Awards. The high profile awards, now in its 10th year, gives recognition to a company’s understanding of new media.

The judging panel, which consisted of senior executives from Sky Digital Media, Virgin Atlantic, Bebo and NatWest, agreed that the SEO campaign for Monarch Airlines "...was an impressive campaign in both presence and revenue generation from natural search activity."

Digital Acquisition award - Institute of Direct Marketing (IDM) Business Performance Awards

In May 2007 Monarch was honoured with one of the marketing professions most sought after prizes - a Business Performance Award, presented at the annual Institute of Direct Marketing (IDM) awards ceremony and Gala Dinner.

The coveted Digital Acquisition award recognises the use of digital media and communications technologies to acquire new customers, whether used in concert with traditional channels or in isolation. The judges were impressed by Monarchs natural search campaign, run by SEO agency Greenlight, which has transformed Monarch into the most visible UK airline in natural search results.

Monarch awarded 'Airline of the Year - Leisure' for 2006

Monarch were honoured by our industry counterparts and recognised as the 2006 'Airline of the Year - Leisure' at the annual Travel Trade Gazette awards, held in Old Billingsgate in London.

Monarch Chief Executive Peter Brown was on hand to receive the award from host Graham Norton, and was delighted to see the Luton-based carrier triumph over the other nominated airlines - Virgin Atlantic, Thomas Cook, BMI, and First Choice Airways.

The judging panel were impressed by Monarch's 'fresh new look and effective market repositioning' and our new online check-in service, coupled with excellent customer service.

Short Breaks and Holidays Travel Award

Monarch have again been voted the winner in the category 'Best Airline to the Mediterranean and Islands' in the Short Breaks and Holidays Travel Awards 2006.

British travel awards

At the 2006 British Travel Awards, held in Battersea Park, London, the Monarch Group was honoured with five awards including Monarch being recognised as Best Economy Airline.

Hitwise top 10

Hitwise, the worlds leading online competitive intelligence service, has again recognised flyMonarch.com, now ranked #8, as one of the top 10 airline websites in the UK for the whole of 2006